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ShanghaiMay 22, 2026 /PRNewswire/ — FUJIFILM Holdings Corporation proudly announces that 27 products from its diverse business areas have won the “2026 Red Dot Design Award: Product Design 2026.” Among them, the mirrorless medium-format digital camera “FUJIFILM GFX100RF” received the highest honor, the “Best of the Best” award. These 27 award-winning products span multiple business fields, including the X Series and GFX Series mirrorless digital cameras, instax™ series instant cameras*1, medical equipment, and production color printers.
The “Red Dot Design Award” is an international design award established in 1955, organized by the Design Zentrum Nordrhein Westfalen based in Essen, Germany. It evaluates products based on criteria such as design innovation, functionality, ergonomics, ecology, and durability, awarding outstanding products. It is one of the world’s three major design awards, alongside Germany’s “iF Design Award” and the U.S. “IDEA (International Design Excellence Award).” Following evaluation by internationally renowned design experts, 27 FUJIFILM products have been honored with the “2026 Red Dot Design Award.”
In developing its diverse range of products and services, FUJIFILM not only pursues functionality and performance but also emphasizes design development to fully leverage these strengths. Moving forward, FUJIFILM will continue to strive for products that combine aesthetics, portability, operability, and comfort, creating new product value.
FUJIFILM’s Award-Winning Products in the “2026 Red Dot Design Award” (Excluding region-specific products)
“FUJIFILM GFX100RF” <Best of the Best Award>


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*1 instax, instax WIDE Evo, instax mini LiPlay+, instax mini Evo Cinema, instax mini Link+, and instax mini 41 are registered trademarks or trademarks of FUJIFILM Corporation. |
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*2 Revoria Press is a registered trademark or trademark of FUJIFILM Business Innovation Corp. |
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*3 Currently sold only in select countries and regions. |
Background:
FUJIFILM Group: Comprising two major operating companies, FUJIFILM Corporation and FUJIFILM Business Innovation Corp., the group has 258 consolidated subsidiaries worldwide, over 73,000 employees, and recorded total sales of 3,357.0 billion yen and operating profit of 350.2 billion yen in fiscal year 2025 (as of March 2026).
FUJIFILM (China) Investment Co., Ltd.: The business coordination entity for FUJIFILM Corporation in China, established on April 12, 2001, with headquarters in Shanghai. Its business areas include digital cameras, imaging products, printing products, medical products, optoelectronic products, and industrial materials, with registered capital of 213.4 million USD.
FUJIFILM Business Innovation (China) Co., Ltd.: The sales company of FUJIFILM Business Innovation Corp. in China, primarily providing intelligent digital multifunction devices tailored to enterprise needs, a series of intelligent office and business digital solutions based on AI + digital intelligence gateways, including customized digital workspaces, hyper-automation, and cybersecurity mesh digital innovation solutions and services, as well as one-stop comprehensive printing solutions combining inkjet and toner, offset and digital technologies, to help enterprises accelerate digital and intelligent transformation.


