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SYDNEYMay 24, 2026 /PRNewswire/ — Axi, the official trading partner of Manchester City Women’s Football Club, will celebrate the team’s Women’s Super League championship title in a unique way.
Under the leadership of head coach Andree Jeglertz, Manchester City Women have excelled in the WSL, setting a benchmark with their direct and explosive style of play, leaving opponents in awe. Week after week, they pushed their limits, and when the championship trophy was secured, no one was surprised. They truly deserved it.
Today, Axi launched a new campaign titled My Roots to celebrate the WSL champions, announcing a significant donation to the City Girls Programme, operated by City in the Community, the official charity of Manchester City Football Club.
A Campaign Centered on Exceptional Women
My Roots is built on a shared belief: outstanding performance stems from thorough preparation, persistent effort, and the courage to compete in critical moments. These values have long connected Axi with Manchester City. As the club’s official trading partner, Axi has been part of this journey from the start.
Julie Sharova, Global Head of Marketing at Axi, said:
“Manchester City Women have won the WSL title, and they truly deserve it. This team has a unique spirit—whether it’s their demeanor, their rigorous self-discipline, or the way they support and grow together—all of which align with Axi’s core beliefs. My Roots is our way of paying tribute to them. Our donation to the City Girls Programme is about ensuring the next generation of women have the opportunity to create their own standout moments, whether in sports, business, or any field they choose.”
Supporting Women in Sports
The City Girls Programme aims to promote women’s participation in sports, build a leadership development pipeline, and provide grassroots sports opportunities for women and girls in Greater Manchester. Axi’s donation reflects a partnership that goes beyond brand promotion. It is a long-term commitment to the community that Manchester City represents.
About City in the Community: City in the Community is the official charity of Manchester City Football Club, dedicated to helping young people in Greater Manchester lead healthier lives through football. For more information, visit www.mancity.com/CITC
About Axi: Axi is a global online forex and CFD trading brand and the official trading partner of Manchester City Football Club, serving clients in over 100 countries and regions worldwide. Axi combines trading technology, education, and performance-driven programs to support traders and communities globally.
Learn More: www.axi.com
Watch the video: https://youtu.be/bFLoEmHalAg
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