Here’s a polished English translation of the Chinese title: **Campaign Asia-Pacific Agency of the Year Awards Opens Nominations on June 9** Alternatively, a slightly more concise version: **Nominations Open June 9 for Campaign Asia-Pacific Agency of the Year Awards**

– The most authoritative professional awards in the Asia-Pacific region, judged by marketing practitioners, have been relaunched to recognize outstanding agencies, brands, and industry leaders in the region.

Hong KongMay 27, 2026 /PRNewswire/ — Haymarket Media Asia, the leading marketing communications media under its umbrella,Campaign Asia-Pacific today announced that nominations for the Campaign Asia-Pacific Agency of the Year Awards 2026 will officially open on June 9.

This awards program is hailed as the most prestigious and credible industry benchmark in the Asia-Pacific marketing communications field, aiming to honor outstanding agencies, brands, and industry leaders who have delivered results-driven, innovative, and growth-oriented benchmarks in an increasingly competitive and evolving market environment.

Industry-Recognized Authority and Credibility Benchmark

Since its inception in the early 1990s, the Campaign Asia-Pacific Agency of the Year Awards has consistently served as the core standard for evaluating agency excellence in the Asia-Pacific region. It is widely recognized by brand marketers and industry agencies as the most compelling certification of business capability and market influence.

The awards’ unique feature is that the entire judging process is conducted by marketing practitioners. Senior brand marketers from across the Asia-Pacific region evaluate entries based on strategic execution effectiveness, creative presentation quality, and actual business outcomes, ensuring a rigorous and fair process with criteria aligned with real-world business needs.

This year’s event has also invited SCS-Invictus Group to serve as a procedural integrity partner, independently verifying all judging results to further enhance the oversight system and improve judging transparency.

Recognizing Excellence Amid Industry Transformation

The awards are open to both large network agencies and independent agencies, recognizing outstanding performance in local markets as well as highly impactful regional achievements.

The judging covers six sub-regions across the Asia-Pacific: Australia/New Zealand, Greater China, Japan/Korea, South Asia, Southeast Asia, and Pan-Asia Pacific, encompassing 22 local markets. It is divided into three main categories: Agencies, Industry Figures, and Brands.

The Pan-Asia Pacific category is designed for industry leaders and teams operating across multiple countries, highlighting their cross-border strategic capabilities, leadership, and regional business influence.

Agencies that receive recognition will gain industry acknowledgment beyond their local markets, enhancing both regional visibility and local industry reputation. The awards’ unique structure allows agencies to compete in local markets while also earning honors on the regional and even global stage.

All three main categories are open to both network and independent agencies, fully exploring excellence across all areas of the industry.

Among them, the “Independent Agency” category is the only section exclusively for independent agencies, helping them showcase local market strength and gain broader regional recognition.

New Award Categories Reflect Digital and AI Transformation Trends

The 2026 awards program introduces several new categories, reflecting the growing influence of AI, marketing technology, and innovation in shaping the future of the Asia-Pacific marketing communications industry.

These new categories were developed through extensive industry discussions, focusing on recognizing companies and teams that have achieved breakthroughs in AI application, marketing technology development and utilization, and industry innovation.

New Agency Award Categories

– AI Excellence Agency of the Year
– Marketing Technology Agency of the Year

New Industry Figure Award Category

– Most Innovative Marketing Technology Team of the Year

Atifa Silk, Managing Director of Haymarket Media Asia, said: “The industry is currently undergoing a comprehensive transformation, and the Campaign Asia-Pacific Agency of the Year Awards remains the most reliable benchmark for measuring industry achievements. These awards are not judged by competitors but by seasoned marketing professionals who understand what business effectiveness means for results.”

She added: “This judging independence establishes the awards’ industry benchmark status. We invite all agencies, brands, and industry leaders across the Asia-Pacific to actively participate and showcase the outstanding cases, elite teams, and exceptional professionals produced over the past year in an industry environment full of both opportunities and challenges.”

Key Dates for the 2026 Awards

Award Ceremonies

Campaign Asia-Pacific is pleased to announce that PRNewswire has become the official media partner for the 2026 Agency of the Year Awards.