ShanghaiMay 28, 2026 /PRNewswire/ — In Shanghai’s themed series of activities “Building the Best Practice Ground, New Achievements in Civilization Creation,” as a “Two New” organization and a civilization creation unit, Totole’s “Learn Ideas, See Actions” case was selected through district and municipal levels as an outstanding case in Shanghai for 2025, and was compiled into the “Learn Ideas, See Actions — 2025 Highlights Collection.”
In May this year, Totole joined the Jiading District Cultural, Commercial, Tourism, Sports, Exhibition, and Agricultural Civilization Alliance, participating in the main venue co-construction and the themed market activity “In Jiading • A Date with Civilization.”
At the event, Totole’s market booth debuted with the “National Civilized Unit Nominee” logo, promoting to citizens a new healthy dining trend of clean plate campaigns and scientific umami use through diverse interactive formats such as product displays, low-salt recipe sharing, and civilized dining science education. As a member of the alliance, Totole actively responded to the call of Jiading District’s 275 “Urban Civilization, Industry First” practical projects, regularly carrying out series of activities including civilized dining into communities, food education into schools, and agricultural assistance and farmer-benefiting practices, using professional strength to help embed spiritual civilization construction at the grassroots level.
For a long time, Totole has carried out routine work around volunteer services and public welfare practices. It has now established a professional volunteer team of over 100 people, with annual service hours exceeding 300, conducting activities on themes such as waste sorting, civilized dining, and cybersecurity. During important festivals like the Spring Festival and Double Ninth Festival, Totole volunteers also participate in visits and condolences for elderly people living alone and families in need. Previously, Totole won the 2022 Jiading District Outstanding Volunteer Service Organizer Award and the 2023 Advanced Volunteer Service Collective Award. This year, based on years of solid actions in community services, public welfare assistance, and civilized practices, Totole officially became a vice-chairman unit of the Jiading District Volunteer Association.
In terms of public welfare projects, the “Totole Love Kitchen” public welfare project, launched in 2022, has now established seven physical kitchen bases in Yunnan, Sichuan, Qinghai, and other places, cumulatively conducting nearly 100 courses and serving over 10,000 people. The project particularly focuses on children with autism and ethnic minority children in mountainous areas, using food to convey nutrition and care. Previously, the project won the Silver Award in the Corporate Social Responsibility category of the 2024 Kirin International Advertising Awards and the “Annual Food-Friendly Case Award” from the Good Food Conference; in 2025, the project was selected as a “2025 Outstanding Case of Responsible Practice” at the Responsible Practice Summit hosted by The Paper, and was awarded the “Annual Responsible Practice Public Welfare Project.”
Additionally, Totole leverages its production base to create an open platform for industrial tourism integrating exhibitions, science education, and visits. Through panoramic digital animation scrolls and production line tours, it showcases the development of Chinese culinary civilization and product production and quality management practices, cumulatively receiving nearly one million visitors from all walks of life. It was awarded the “National Industrial Tourism Demonstration Site” by the National Tourism Administration in 2009, recognized as a “Shanghai Science Education Base” by the Shanghai Science and Technology Association and other entities in 2012, named the “Jiading District Patriotism Education Base” by the Publicity Department of the Jiading District Committee of the Communist Party of China in 2020, and received the “Industrial Tourism Service National Standardization Pilot” title in 2024.
According to reports, Totole will continue to advance related work around civilization creation, volunteer services, and public welfare practices, conducting diverse activities in scenarios such as communities and schools, and continuing to participate in regional spiritual civilization construction. The company stated that it will further integrate resources on the existing foundation to promote the synchronized development of civilization creation and corporate growth.