XiamenJune 1, 2026 /PRNewswire/ — Recently, Anta Brand CEO Xu Yang and the core Anta Running team were invited to the United States to visit the headquarters of Runner’s World, one of the most influential running media outlets globally. They engaged in in-depth discussions on running product technology, trends in the running shoe industry, and future directions for collaboration. As the first Chinese sportswear brand invited to visit the Runner’s World headquarters, Anta’s trip to the U.S. marks a significant step in its continued expansion within the global running market.
First Chinese Brand Invited to Visit Runner’s World Headquarters
Runner’s World, backed by the globally leading media, information, and services group Hearst, has long focused on running training, gear reviews, race culture, and runner lifestyles. Its professional evaluation system reaches runners worldwide and holds broad influence within the global running community. The Runner’s World annual shoe guide is regarded by the industry as one of the most authoritative references in the running shoe sector, often referred to as the “Michelin Guide” of running shoes.
In 2025, the Anta PG7 running shoe was proactively included in the annual recommended list by Runner’s World senior review editor Amanda Furrer, marking a key milestone in the recognition of Anta’s running product capabilities by international professional standards. During this visit, the Anta team, along with the professional editorial team at Runner’s World, tried on and experienced the newly launched Anta PG7 Travel Step III. Through authentic, professional on-site testing, they verified the product’s professional performance. Jeff Dengate, General Manager of Runner’s World, stated: “The Anta PG7 has reached the level of top-tier international running shoes. Based on this professional consensus, we look forward to deepening collaboration with Anta in more areas and jointly exploring the future of the global running industry.”
The Anta team’s visit to Runner’s World headquarters not only showcased the PG7 Travel Step III running shoe but also featured the C-family racing series equipped with top-tier nitrogen technology, systematically presenting a multi-scenario running product matrix and Anta’s self-developed running technologies. Leveraging Runner’s World‘s globally renowned independent running lab, RW Shoe Lab, and its long-established standardized shoe evaluation system, both teams engaged in in-depth discussions on products, technology, runner needs, and industry trends.
Using PG7 as a Lever, Anta Accelerates into the Global Running Ecosystem
As a key technological product in this exchange, the Anta PG7 not only represents the brand’s ongoing breakthroughs in the premium cushioned running shoe segment but also serves as a crucial product lever for Anta to enter the international running market and advance its globalization strategy. Since entering the global market, the Anta PG7, with its outstanding cushioning technology, comfortable feel, and stable performance, has gradually entered the competitive ranks of international high-end cushioned running shoes. Its overseas pricing now aligns with mainstream international premium running shoes, further confirming that Chinese running shoes are gaining global market value recognition through product strength. Anta CEO Xu Yang stated: “The PG7 running shoe is the most representative product on Anta’s globalization journey, a shoe truly built from the real needs of runners worldwide. In the future, we will continue to refine our running product matrix covering different scenarios.”
In recent years, Anta has been continuously building a running product matrix spanning from daily running to professional training. From the top-tier cushioned PG7 technology running shoe to the C-family racing flagship products, Anta Running is providing reliable solutions for the real needs of global runners across different activity scenarios through systematic product capabilities.
From the Anta PG7 being proactively included in the annual recommended list by Runner’s World senior review editor Amanda Furrer, to the Anta brand being invited to visit its U.S. headquarters, Anta Running is advancing from a “single product breakthrough” to a “systematic entry into the global professional running ecosystem.”
For Anta, globalization is not simply market expansion. It is about building a deep connection with global runners based on professional technology and supported by a product system, participating in the co-creation of the running industry ecosystem, and continuously propelling Chinese running products onto a broader international stage.