Zebra Smart Chief Product Officer Cai Ming: Bridging the Generational Gap in Overseas Smart Cockpit Products is the Biggest Opportunity for Intelligent Vehicle Export

ChongqingJune 15, 2026 /PRNewswire/ — “China’s smart cockpits are 1-2 generations ahead of overseas counterparts.” On June 12, at the 2026 China Auto Chongqing Forum, Cai Ming, Chief Product Officer of Banma Smart, stated that bridging the generational gap in overseas smart cockpit products will be the biggest opportunity for Chinese automakers’ intelligent globalization.

Banma Smart Chief Product Officer Cai Ming
Banma Smart Chief Product Officer Cai Ming

At this forum, price wars, the AI revolution, and globalization became key topics. From January to May 2026, one out of every three cars sold in China was exported, making overseas expansion a necessity; new energy vehicles accounted for 50%, becoming the main driving force for exports. Cai Ming believes that in 2026, Chinese auto exports will enter the second half, with intelligence becoming a crucial lever for overseas expansion.

Wang Xia, President of the Automotive Committee of the China Council for the Promotion of International Trade, pointed out that globalization is not an optional extra, nor is it a simple externalization of the Chinese market. True globalization must embrace the concept of win-win cooperation and the approach of ecological rooting. Zhao Fei, General Manager of Changan Automobile, emphasized that globalization is shifting from single product exports to industrial exports encompassing manufacturing, technology intellectual property, and system capabilities.

A consensus emerged at the forum on moving from product exports to ecosystem exports, and from new energy exports to intelligent exports. Compliance issues are paramount in the globalization process.

According to Cai Ming, Banma Smart, in collaboration with its clients, has met stringent requirements such as EU GDPR data compliance, R155 cybersecurity, R156 software updates, and R171 driver assistance systems. It has passed multiple international standard certifications, notably becoming the first domestic company to achieve international automotive-grade certification for AI large model software engineering (ASPICE 4.0 certification).

Banma Smart’s globalization strategy adopts a “two-pronged approach.” First, From China to Global, assisting Chinese brands in entering the global market. By the end of last year, Banma Smart had partnered with brands like IM, Roewe, and MG to enter 16 countries, including Thailand, the UK, and Australia. Second, In China for Global, leveraging Chinese innovation to support global brands. It has already collaborated with Volkswagen, BMW, and others, powering a total of 7 million smart vehicles, helping global brands upgrade their strategy from “In China, for China” to “In China, for the World.”

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