ShanghaiJune 18, 2026 /PRNewswire/ — The 12th Chengdu International Hotel Supplies & Catering Expo (2026 HOTELEX Chengdu), organized by Shanghai Bohua, is set to land in Chengdu. The expo will officially open from July 2 to 4, 2026, at the Chengdu Century City New International Convention and Exhibition Center, covering a total exhibition area of 60,000 square meters. It will feature over 30 cross-sector industry supporting activities, creating a benchmark industry event for hotel and catering procurement in Western China, with free registration for professionals across the national catering and accommodation industry chain.
Leveraging the sustained positive market fundamentals of the Southwest catering industry, this edition of HOTELEX Chengdu is strategically organized around the entire industry chain. Specialized exhibition zones are scientifically divided based on detailed business segments, enabling the clustering of upstream and downstream products and efficient resource exchange. Building on centralized physical product displays and precise business matchmaking, the expo will host multiple international professional competitions and vertical industry summit forums. Integrating skill competitions, industry knowledge sharing, and supply-demand resource pairing, it aims to connect the entire business chain of product display, technical exchange, and on-site procurement, establishing an integrated industry cooperation and exchange platform for hotel and catering professionals in Southwest China and beyond.
Capitalizing on the development dividends of the catering and accommodation industry in Sichuan, Chongqing, and the broader Southwest region, this expo empowers the entire industry from five key dimensions: sourcing from original suppliers, implementing store operation solutions, learning cutting-edge industry knowledge, controlling enterprise costs, and expanding cross-regional networks. These are also the five core values for industry visitors: first, direct sourcing from original factories to screen high-cost-performance products in the Southwest region in one stop; second, connecting resources across the entire industry chain to help businesses create differentiated store operation plans; third, offering over 30 supporting industry activities to facilitate learning new technologies, networking with industry leaders, and exploring new development ideas; fourth, implementing exclusive expo procurement policies with transparent bottom-line prices, stabilizing buyers’ profit margins through exclusive benefits; and fifth, bridging national industry circles to help exhibitors expand new cooperation channels in Western China.
Comprehensive Coverage Across Nine Segments, One-Stop Display of All Product Categories
This expo brings together leading national original factories and high-quality local producers from Sichuan and Chongqing. Exhibits cover nine core sectors: Hotel Supplies, Cooking Equipment & Refrigeration Equipment, Tableware, Premium Ingredients & Condiments, Bakery & Light Meals, Beverage Comprehensive, Coffee & Tea, Catering Upstream & Downstream Supporting, and Franchising. It enables one-stop procurement across all catering categories, helping buyers bypass intermediate distribution channels and select high-cost-performance supplies on-site.
- Coffee & Tea Sector: Following the integrated development approach of the entire industry chain, it covers the complete chain from coffee bean/tea leaf cultivation, deep processing, roasting, storage and logistics, to retail, establishing a full-chain display system from raw material origin to end consumption.
- Beverage Comprehensive Sector: Keeping pace with the competitive trend in the domestic new-style tea market, it focuses on the entire tea beverage chain, displaying all categories including tea raw materials, production equipment, and packaging consumables, meeting the full-process procurement needs of new-style tea beverages.
- Premium Ingredients & Condiments Sector: This zone connects raw material origins, supply chain companies, and catering terminals. Through scenario-based exhibitions, professional competitions, and industry forums, it creates a symbiotic ecosystem for the ingredient industry, integrating product traceability, flavor tasting, and resource matchmaking in one place.
- Cooking Equipment & Refrigeration Equipment Sector: As a traditional core zone, it closely follows the trends of intelligent, energy-saving, and customized catering development, catering to the diverse procurement needs of chain brands and small-to-medium catering outlets.
- Tableware Sector: Gathering globally renowned tableware brands, it targets professional buyers from hotels, chain restaurants, group meals, and retail channels. Through product displays, industry awards, and one-on-one business matching, it promotes the upgrade of the tableware industry towards high value-added and sustainable development.
- Bakery & Light Meals Sector: Focusing on high-growth categories like bakery, ice cream, chocolate, and leisure snacks, it attracts customers from hotels, chain restaurants, and new retail channels. Leveraging brand showcases, industry awards, and precise matchmaking, it helps bakery products achieve multi-scenario and full-channel market deployment.
- Catering Upstream & Downstream Supporting Sector: This zone collaborates with resources from other halls, hosting multiple vertical procurement negotiation sessions to achieve one-stop integration of product display, technology implementation, and supply-demand contract signing.
- Franchising Sector: Running concurrently with the SFE 8th Chengdu International Franchise Expo. The franchising zone is divided into four categories: catering, retail, lifestyle services, and supporting resources. It gathers quality chain brands such as Sichuan hotpot, specialty snacks, and new-style tea beverages, while also introducing supply chain service providers and instant retail new-format brands, providing entrepreneurs with full-chain support from site selection and store opening to digital operations.
- Hotel Supplies Sector: With the accelerated expansion of mid-range chain hotels, boutique guesthouses, and cultural tourism resort projects, the hotel supplies industry is evolving towards intelligent, energy-saving, and customized upgrades. Leveraging the advantages of the Southwest cultural tourism industry, this zone collaborates with adjacent zones for equipment, ingredients, and cleaning supplies to share visitor traffic, connecting national original manufacturers with procurement parties from Southwest chain hotels and cultural tourism projects.
Over Ten Industry Forums in Succession, Focusing on Catering Breakthroughs and Industrial Upgrading
From July 2 to 3, the expo will host over ten vertical industry summit forums, bringing together authoritative industry experts, founders of leading brands, and industry chain service providers. These forums will delve into hot topics such as breaking through in a saturated market, intelligent transformation, supply chain upgrading, central kitchen construction, group meal development, and franchise expansion.
Partial List of Forums at 2026 HOTELEX Chengdu:
Forums on July 2:
Breaking the Saturated Market Trap & Building a Growth Foundation — 2026 First National Catering Industry High-Quality Development Conference Main Forum
Practical Forum for Catering Enterprises to Break Through — Sub-forum of the 2026 First National Catering Industry High-Quality Development Conference
“Insight • Future” Closed-Door Meeting for Catering Leaders
3rd Sichuan Cuisine High-Quality Development Public Welfare Lecture — Wisdom Empowers Sichuan Cuisine • Technology Aids Operations
“Quality Empowerment • Upholding Integrity and Innovation” Hotel & Catering Development Forum
27th Central Kitchen Construction and Development Summit Forum
Forums on July 3:
2026 5th Sichuan Province Catering Supply Chain Summit
“New Opportunities • New Breakthroughs” Group Meals & New Catering Development Salon and Supply-Demand Matchmaking Meeting
Southwest Super Franchisee Conference • Chengdu Station
2026 Southwest Catering Industry Chain Growth Summit
……
*Final event arrangements are subject to on-site conditions.
Five Major Professional Competitions in Chengdu, Coffee, Chinese Cuisine, and Trendy Beverage Contests Light Up the Expo
Five national-level professional competitions will be held concurrently, covering Chinese cuisine, specialty coffee, and trendy beverages. These events bring together top domestic professionals to compete, creating benchmark scenarios for industry technical exchange.
Partial List of Competitions at 2026 HOTELEX Chengdu:
2026 Hotelex China International Chinese Cuisine Cooking Championship – Lianglu Cup
2026 World Barista Championship China Finals
2026 World Coffee Roasting Championship China Qualifier – Chengdu Regional Competition
2026 World Siphonist Championship China Finals
2027 World Trendy Beverage Competition China Qualifier – Chengdu Regional Competition
……
*Final event arrangements are subject to on-site conditions.
Multiple Precise Business Matchmaking Sessions, Over a Thousand Buyers in Renowned Procurement Groups for On-Site Bulk Purchasing
To enhance the practical effectiveness of the exhibition, the organizing committee has invited high-quality buyers from the Southwest, South China, and Northwest regions to form professional buyer groups of over a thousand people. Multiple specialized business matchmaking meetings will be held, with procurement companies covering coffee trade, hotel supplies, kitchen equipment, and chain catering enterprises.
On-site, eight matchmaking sessions will be set up: Catering Equipment Procurement, Digital Service Procurement, Premium Ingredient Procurement, Franchise Matchmaking, Hotel Supplies Procurement, Beverage Ingredient Procurement, Distributor Bulk Procurement, and Group Meal Chain Matchmaking. Exhibiting manufacturers will release exclusive expo bottom-line pricing policies, and buyers can arrange one-on-one appointment negotiations. From coffee beans, tea ingredients, and condiments to commercial stoves, cold storage refrigeration equipment, full-category tableware, and franchise projects, the procurement list covers all segments of the entire industry chain. This helps manufacturers develop distribution channels in the Southwest and enables entrepreneurial investors to precisely connect with quality franchise resources.
Schedule of Business Matchmaking Sessions:
Catering Industry Feast – Food & Beverage Premium Resource Matchmaking Session:
Catering Equipment Procurement Session
Digital Service Procurement Session
Premium Ingredient Procurement Session
Chain Brand Franchise Matchmaking Session
Food & Beverage Premium Resource Matchmaking Session:
Hotel Supplies Session
Beverage Procurement Session
Distributor Procurement Session
Chain Restaurant & Group Meal Matchmaking Session
Chengdu, as the core hub of the Southwest catering industry, leverages the vast consumer market of Chengdu-Chongqing and the advantages of the Sichuan cuisine industry. From July 2 to 4, 2026, at the Chengdu Century City New International Convention and Exhibition Center, professionals from the hotel, catering, tea, coffee, and beverage industries nationwide are invited to gather in Chengdu for on-site visits and negotiations, seizing new development opportunities in the Southwest market together.