Here is a polished English translation of the Chinese title: **Kolon “Trail” Camp Lab – Yulong Wilderness Highland Trekking: Practicing Leave No Trace Outdoors with Expertise, Answering the Call of the Wild**

LijiangMay 11, 2026 /PRNewswire/ — On May 10, 2026, KOLON SPORT, a professional outdoor brand leading a high-quality lifestyle, joined hands with actor Zhang Youhao and a group of like-minded outdoor enthusiasts to gather for the KOLON ROAD LAB · Yulong Wild Plateau High-Altitude Hiking Event. With a spirit of exploration and professional gear, the brand expands the boundaries of outdoor experiences; through community-driven passion, it practices the Leave No Trace initiative, embedding reverence for nature into every step.

Actor Zhang Youhao participates in the KOLON ROAD LAB · Yulong Wild Plateau High-Altitude Hiking Event
Actor Zhang Youhao participates in the KOLON ROAD LAB · Yulong Wild Plateau High-Altitude Hiking Event

KOLON ROAD LAB, as the brand’s core community IP, has now covered over 40 cities across China. Through activities such as outdoor classes, hiking, and camping, it invites outdoor enthusiasts to truly venture into the wilderness, uniting shared passions for nature. After thorough pre-trip preparation, this hike delved into the eastern foothills of Jade Dragon Snow Mountain—from alpine meadows to primeval forests, from scree slopes to hidden lakes, experiencing the most vivid natural textures of the plateau amid changing mid-to-high altitudes. Unlike conventional outdoor hiking, KOLON integrated the Leave No Trace (LNT) philosophy throughout the event: leveraging this global benchmark in outdoor ecological education, it specially invited professional LNT instructors to host workshops. These covered topics such as proper disposal of mountain waste, preserving natural features, respecting wildlife, and courteous interaction with other visitors, breaking down practical details to guide participants in fostering a sense of environmental stewardship. Participants were awarded the “International LNT Leave No Trace Certificate,” making this hike a practical starting point for responsible outdoor exploration.

Figure 1&2 Outdoor enthusiasts experience the LNT Leave No Trace outdoor workshop during the KOLON ROAD LAB · Yulong Wild Plateau High-Altitude Hiking Event; Figure 3 Mr. Yang Yong, President of KOLON Sport (China) Co., Ltd., presents the LNT Leave No Trace Certificate to actor Zhang Youhao
Figure 1&2 Outdoor enthusiasts experience the LNT Leave No Trace outdoor workshop during the KOLON ROAD LAB · Yulong Wild Plateau High-Altitude Hiking Event; Figure 3 Mr. Yang Yong, President of KOLON Sport (China) Co., Ltd., presents the LNT Leave No Trace Certificate to actor Zhang Youhao

After completing the high-altitude hike, participants gathered and rested in the mountain campsite set up with KOLON camping tents, sharing their thoughts and feelings from the hiking experience. The outdoor insights accumulated along the way turned into mutual understanding and consensus through interaction. As night fell, amidst the warmth of a campfire, accompanied by the rhythm of Naxi folk dances and the melodious blessings of toast songs, they enjoyed a mountain feast meticulously prepared by Wei Wei, a KOLON brand friend and founder of “Yan Wai.” They savored the local charm at the foot of the snow-capped mountains, immersing themselves in a poetic atmosphere blending mountain scenery and cultural heritage. This gathering, from mountain hiking to cultural resonance, once again confirmed that KOLON ROAD LAB is not just a simple offline meetup, but more importantly, a “value-driven choice with warmth”—choosing to stand shoulder to shoulder with those who truly love the mountains and wilderness, building lasting trust face-to-face.

KOLON ROAD LAB · Yulong Wild Plateau High-Altitude Hiking Event Mountain Feast Dinner
KOLON ROAD LAB · Yulong Wild Plateau High-Altitude Hiking Event Mountain Feast Dinner

Every journey together also relies on KOLON’s professional outdoor gear providing a solid foundation of confidence. Trekking through the Yulong wilderness, actor Zhang Youhao wore the FIRRA Fir Jacket, calmly coping with the plateau’s changeable climate; he stepped into the newly launched MOVE ALPHA 3.0 VENTI hiking shoes, effortlessly navigating the complex mountain terrain. The footwear features a dual-density EVA midsole and inner/outer tree-shaped TPU stability plates, ensuring consistent stability and cushioning throughout the journey. It uses a lightweight, breathable woven upper for a dry and comfortable feel even on long-distance walks. Additionally, it is equipped with a Vibram MEGAGRIP ELITE ultra-slip-resistant outsole, providing strong grip performance, adapting to diverse outdoor needs with professional capability.

Actor Zhang Youhao wears the FIRRA Fir Jacket and the MOVE ALPHA 3.0 VENTI hiking shoes
Actor Zhang Youhao wears the FIRRA Fir Jacket and the MOVE ALPHA 3.0 VENTI hiking shoes

Deeply rooted in the outdoor field, KOLON has always explored nature with reverence and empowered every mountain journey with professional technology. Taking the ROAD LAB · Yulong Wild Plateau High-Altitude Hiking Event as an opportunity, KOLON collaborated with Tmall Brand Super Member Day to launch the new MOVE ALPHA 3.0 VENTI hiking shoes, providing professional protection for every step of exploration. The footwear is now available at the KOLON SPORT flagship store on Tmall; starting May 28, it will be fully launched on official online platforms such as the KOLON SPORT Outdoor Footwear flagship store on Tmall and offline stores. With steps never ceasing, KOLON will continue to accompany every nature explorer on the “road,” professionally traversing mountains and seas while protecting the Leave No Trace outdoors.

Tmall Brand Super Member Day, KOLON launches the MOVE ALPHA 3.0 VENTI hiking shoes
Tmall Brand Super Member Day, KOLON launches the MOVE ALPHA 3.0 VENTI hiking shoes

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