GuangzhouMay 19, 2026 /PRNewswire/ — May 19, 2026 marks the 16th “China Tourism Day,” with the Ministry of Culture and Tourism jointly hosting the national main venue event in Guangzhou with the People’s Government of Guangdong Province. On the eve of China Tourism Day, Lingnan Hotel Management Group held the “Enjoy Lingnan, Quality Life” – Lingnan Hotel Management Group Brand Signing and Sharing Conference & Linghui Huimin Cultural Tourism Product Launch at the Garden Hotel Guangzhou, unveiling its brand development strategy and public-benefit products. Through concrete actions, the group aims to promote cultural tourism for public benefit, stimulate consumption vitality, and demonstrate the responsibility and innovative spirit of a leading local enterprise.
Lingnan Hotel Management Group (Guangzhou Lingnan International Hotel Management Co., Ltd.) is a core enterprise of Lingnan Group’s Shenzhen-listed company, Lingnan Holdings (SZ000524), and a leading local hotel management group in South China in terms of comprehensive strength. The group is deeply rooted in the Greater Bay Area, with a nationwide presence, managing over 1,400 hotels, nearly 110,000 guest rooms (suites) in operation, and a membership base exceeding 95 million. It operates 28 brands, including “Garden Hotel,” “China Hotel,” “Lingnan Oriental Hotel,” “Urban Garden Hotel,” “Lingju Apartment Hotel,” “Lingshe Apartment Hotel,” and “Lingye,” covering segments from platinum five-star, city-center business, leisure vacation, urban chain, long-term rental apartments, and non-standard accommodation to high-quality lifestyle services.
Lingnan Hotel Management Group, based in the Guangdong-Hong Kong-Macao Greater Bay Area, builds its core advantages through a trinity of quality foundation, technology empowerment, and cultural integration. Leveraging high-standard quality control, high-end catering services and R&D capabilities, and extensive experience in large-scale high-end government and business event services, the group continuously promotes cross-industry integration and digital upgrades. Examples include Lingnan Holdings signing a strategic cooperation agreement with Pony.ai, introducing robot AI sugar painting, smart pottery machines, 3D-printed intangible cultural heritage models, and partnering with Qixian Kitchen to create a “hotel + delivery” integrated experience store, thereby unifying the membership systems across hotel, commerce, and tourism sectors. The group actively revitalizes local culture, meticulously creates distinctive scenes, and launches the new retail brand LN LIFE to open a new era of smart consumption, transitioning from functional accommodation to immersive cultural tourism experience spaces.
In recent years, Lingnan Hotel Management Group has focused on enhancing its digital and intelligent operations, introducing robotics technology, self-check-in, unattended operations, and smart maintenance to support the integration of the service and manufacturing industries. This adapts to the characteristics of high-traffic, fast-turnover, and fragmented visitor stays, continuously meeting diverse needs such as high-end government and business receptions, conferences and exhibitions, cultural tourism vacations, and quality urban living.
On the day of the event, Lingnan Hotel Management Group held a centralized signing ceremony with multiple enterprises. The collaborations cover diverse areas such as hotel operations, rural cultural tourism revitalization, and regional government-enterprise partnerships, leveraging local brand synergy to empower the quality upgrade of cultural tourism across the region. Nine major cooperation projects were signed on-site, including the Xinyi City Cooperation Framework Agreement, Lingju Chuangxiang Apartment Hotel (Friendship Store), Guizhou Anshun Guanpu Garden Lingnan Oriental Boutique Hotel, Baiyun Hongxin Plaza Hotel, Guangzhou Airport Lingnan Oriental Hotel and Lingshe Chuangxiang Apartment Hotel, Wengyuan Rural Revitalization Base, Jiangwan Lingnan Oriental Boutique Hotel, Foshan Urban Garden Hotel, and Huizhou Huicheng District Urban Garden Hotel. These projects achieve multi-track collaborative development in government-enterprise collaboration, cross-industry integration, and rural revitalization, continuously amplifying the leading and radiating effects of local top-tier hotel cultural tourism brands.
To welcome China Tourism Day, Lingnan Hotel Management Group launched the “China Tourism Day” Linghui Huimin Cultural Tourism Products at the conference. China Hotel and Guangzhou Dongfang Hotel specially created three tiers of public-benefit products priced at 5.19 yuan, 51.9 yuan, and 519 yuan. Other hotels under the group also simultaneously rolled out a series of food, accommodation, and travel products, forming a comprehensive welfare matrix from low-cost light experiences to mid-range leisure and high-end vacations. This meets diverse public needs such as suburban trips, gourmet tastings, and short-distance stays, allowing the public to enjoy star-level cultural tourism experiences in the Greater Bay Area at preferential prices.
Looking ahead, Lingnan Hotel Management Group will continue to deepen local cultural tourism government-enterprise cooperation, support rural revitalization, and expand partnerships with health and wellness industry institutions. By integrating and absorbing high-quality cultural tourism resources across the region, the group aims to provide Lingnan-characteristic cultural tourism services to a broad customer base. At the same time, it will continuously launch diversified, cost-effective cultural tourism products, enrich the public-benefit product matrix, upgrade the shared membership service system, and optimize the full-chain reception process. This will help drive the integration and quality improvement of the cultural tourism industry in the Guangdong-Hong Kong-Macao Greater Bay Area, foster innovation and upgrades in business formats, and strive to build a high-quality local cultural tourism benchmark brand rooted in the Bay Area, radiating across the country, and reaching a global audience.