ShanghaiMay 18, 2026 /PRNewswire/ — As the 2026 FIFA World Cup approaches, the “Encounters on the Road, Take the Field for Passion” joint promotion campaign, launched by Marriott Bonvoy in partnership with Visa, is reaching its climax: From now until July 20, the “Encounters on the Road, Take the Field for Passion” Summer Football Season event will go live on the WeChat mini-program, inviting members and fans to rally for their passion and share the excitement of football along with generous rewards.
Through the Summer Football Season event page on the Marriott Bonvoy WeChat mini-program, each Marriott Bonvoy member can invite two newly registered members via their shared link to form a three-person football viewing team. Once the team is successfully formed, all members will receive hotel booking discount coupons—the team leader will receive one 100-yuan coupon and one 88-yuan coupon, while each team member will receive one 100-yuan coupon. Each coupon can be used for a single booking of 500 yuan or more. Rewards will be distributed instantly to the “My Gift Center” in the Marriott Bonvoy WeChat mini-program after the team is formed. Each existing member can form a team up to three times, and the team must be fully assembled within 24 hours of creation. Opportunities are limited, so act fast.
Additionally, from June 11 to July 20, the “Encounters on the Road, Take the Field for Passion” campaign will continue to intensify. Three rounds of lucky draws will be held on June 11, July 11, and July 20, with one lucky team selected in each round to win a grand prize of up to 300,000 points per team. Members are encouraged to invite friends now to form teams, watch the matches, and win both hotel vouchers and points as dual rewards.
During the World Cup tournament, the fiery passion for football will extend offline. More hotels under the brand, including Sheraton Shanghai Jiading Hotel, Wuhan Marriott Hotel Optics Valley, The Westin Chongqing Liberation Square, and Hong Kong Ocean Park Marriott Hotel, will create football-themed accommodation experiences and offer late-night snacks, post-match recovery breakfasts, brunches, and other football-themed dining products. This will allow members and fans to immerse themselves in the enthusiasm and celebration of the pitch, creating unforgettable football memories.