The brand officially becomes Ollie Bearman’s official pet lifestyle partner for the 2026 season
SingaporeMay 11, 2026 /PRNewswire/ — VETRESKA, a human-pet lifestyle brand renowned for its imaginative and design-driven approach, today officially announced a partnership with F1 rising star Ollie Bearman. Through this collaboration, VETRESKA becomes Ollie Bearman’s official pet lifestyle partner for the 2026 season, bringing the brand’s contemporary human-pet lifestyle aesthetic into the fast-paced world of global motorsports.
Ollie Bearman with his two dogs, partnering with pet lifestyle brand VETRESKA
This partnership marks VETRESKA’s first deep collaboration with Formula 1. At the recently concluded Miami Grand Prix, the brand logo made its track debut, appearing on Bearman’s racing suit. Beyond the racetrack, Bearman’s daily life with his two dogs, Freddie and Ruby, has also served as a key source of inspiration for this collaboration.
Donald Kng, Co-founder and CEO of VETRESKA, stated: “We are thrilled to partner with Ollie. What drew us to him is not just his identity as a racing driver, but the new generation lifestyle he represents—one that retains authenticity, companionship, and personal expression amidst a fast-paced, globalized, and goal-driven life. We believe life doesn’t require a choice between ambition and companionship, and that’s exactly the philosophy VETRESKA has always aimed to convey. We also extend special thanks to Rakuten Capital and Rakuten Sports for facilitating this partnership.”
As part of the collaboration, Bearman will star in VETRESKA’s upcoming global brand campaign, set to launch in June this year—“Fast Life. Reimagined.”
This campaign is not just about speed itself, but about reimagining the everyday state of a high-speed life: in a rhythm of constant movement and continuous progress, how pets can still naturally exist within that life—where companionship, individuality, daily moments, and emotional connections are not left behind as life accelerates.
Ollie Bearman said: “Racing keeps my life in constant motion, and precisely because of that, I cherish those simple yet genuine everyday moments even more. Spending time with Freddie and Ruby is a very important part of my life. VETRESKA’s understanding of lifestyle, design, and pet companionship makes this collaboration feel very natural. I’m delighted to work with a brand that truly understands modern pet-owning life.”
VETRESKA officially becomes the official pet lifestyle partner for F1 rising star Ollie Bearman for the 2026 season
In June this year, VETRESKA will officially launch the “Fast Life. Reimagined.” global brand visual campaign, showcasing snippets of Ollie’s life with Freddie and Ruby beyond the racetrack. Simultaneously, the brand will gradually release a limited-edition series inspired by racing culture, further blending VETRESKA’s signature design language with a high-speed mobile lifestyle, expanding the imagination of shared life between humans and pets.
Currently, this partnership has already made its debut at the Miami Grand Prix. Follow @未卡VETRESKA (Xiaohongshu & WeChat Official Account) to witness more upcoming content.