BeijingJune 12, 2026 /PRNewswire/ — From June 10 to 11, 2026, the Bayer Seed Treatment Summit & OGood® Launch Event was successfully held in Changchun, Jilin. Bayer gathered with over 200 colleagues from the corn seed industry to explore new opportunities in the seed treatment market. At the event, Bayer officially launched its new seed treatment product, OGood®, with the core value of “Precise Protection, Beautiful Corn,” aiming to enhance corn quality and yield while safeguarding food security through concrete actions.
Bayer and seed industry partners jointly launch new seed treatment product OGood®
Focusing on Seed Industry Upgrades, Exploring New Opportunities in the Seed Treatment Market
As the first year of the “15th Five-Year Plan” unfolds, China is deepening its strategy of storing grain in the land and storing grain in technology, accelerating the new round of action to increase grain production capacity by 100 billion jin. The upgrading of the corn seed industry has become a key driver for stable grain yields and increased income. Guo Jingping, Business Development Director of Bayer Crop Science, stated in her speech that seed treatments, as the “amplifier” of seed value, the “stabilizer” of field performance, and the “guarantor” of brand trust, are playing an increasingly important role. Bayer looks forward to leveraging the launch of OGood® to further unlock differentiated value, benefiting local customers and growers.
China is among the first countries to launch OGood®, a global innovation, and the launch has garnered significant attention from Bayer’s global team. Robert Puhl, Global Director of Corn and Seed Treatment Strategy at Bayer, sent his congratulations via video: “We are very pleased to witness this important milestone of the OGood® launch, which would not have been possible without the unwavering trust and support of our local partners. We understand that every planting decision from seed to harvest is critical, which drives us to never stop innovating. In the future, Bayer will continue to bring more innovations to the field, helping farmers and partners achieve better returns and development.”
Regarding the newly launched Bayer OGood®, Luan Kaigui, Seed Treatment Asset Manager at Bayer Crop Science, pointed out that seed treatments account for about 7% of China’s overall crop protection market, with significant room for growth. The new OGood® product will create differentiated combinations with Bayer’s other seed treatment products, such as Gaucho® and Raxil®, as well as other crop protection products, further enhancing Bayer’s overall seed treatment business layout in China. This will help realize the goal of “Bayer Seed Treatments, Confident Harvests”. OGood® has been registered for corn and peanuts in China, with plans to expand to more crops such as rice, soybeans, and garlic in the future, continuously broadening application scenarios and providing more options for farmers, seed industry clients, and channel partners.
Bayer’s new seed treatment product OGood®
Innovative Technology Empowers, OGood® Ushers in a New Phase of Precision Protection
During the technical sharing session, Liu Junli, Senior Product Development Manager at Bayer Crop Science, systematically introduced the technical advantages of OGood® from three aspects: ingredient technology, formulation process, and field application, centered on the product’s core of “Precise Protection, Beautiful Corn.” In terms of ingredients, as Bayer’s newly launched patented formulation seed treatment, OGood® is the first to combine ipconazole and metalaxyl-M, leveraging the synergy of two active ingredients and dual mechanisms of action to reduce resistance risks, while offering both systemic and protective activity for broad-spectrum control of key soil-borne and seed-borne diseases. On the formulation front, OGood® utilizes LS formulation technology to achieve nano-scale film formation, featuring finer particle size, more uniform and robust coating, higher processing efficiency, and faster drying, which helps improve large-scale coating efficiency and reduce overall treatment costs. In field application, OGood® focuses on three key values: robust seedlings, disease prevention, and yield increase, ultimately contributing to stable yields and higher income.
During the event, attendees also visited a demonstration field in Yuejia Village, Changchun, Jilin, for on-site observation. The field results clearly showed that corn seeds treated with OGood® had vibrant colors, emerged uniformly and completely, with even seedling vigor and strong growth, along with developed and robust root systems. Seedling stress resistance was enhanced compared to conventional treatment controls, with outstanding control of soil-borne diseases, fully validating the product’s practical field value.
Field trials show that corn treated with OGood® (right) emerges uniformly and completely, with even seedling vigor and strong growth
Quality + Brand Synergy, Partnering for a Bountiful Future
The outstanding field performance of OGood® is underpinned by the production R&D innovation and quality management system at Bayer Crop Science’s Hangzhou plant. Lu Zhonghua, Quality Control Manager at Bayer’s Hangzhou plant, introduced that the Hangzhou plant has established a comprehensive safety production and quality management system covering production equipment, processes, quality management, and technical talent, providing stable and reliable quality assurance for partners and growers. In R&D, the plant is equipped with a professional development and optimization laboratory, supporting business expansion in China and potential global business needs through new formulation development. In manufacturing, it leverages innovative technologies and efficient processes to excel in safe and stable production and automated packaging.
Subsequently, partners from seed companies shared their stories and practical insights from years of collaboration with Bayer. Cai Fuli, President of Liaoning Dongye Seed Industry, stated that Bayer’s seed treatment products excel in efficacy, safety, and service support, helping numerous high-quality seed products better realize their value and providing stronger confidence for the business growth of seed industry partners. Chen Haijian, Vice General Manager of Henan Jinyuan Seed Industry, shared that he had previously participated in multiple field trials of Bayer’s OGood®, observing that corn treated with OGood® developed robust root systems and grew well, with the market eagerly anticipating this launch. In the wheat seed sector, Jinyuan Seed Industry uses Bayer’s seed treatment product portfolio, leveraging Bayer’s products to further create differentiated advantages for wheat seeds, earning recognition from both the market and farmers.
Looking ahead to the “15th Five-Year Plan,” Bayer will continue to rely on global innovation resources, local R&D capabilities, and a complete system covering production, technical services, and field validation to contribute technological strength to securing the foundation of food security. As Zhou Geng, Asset Director at Bayer Crop Science, stated, Bayer will base its efforts on farmer needs, leverage cutting-edge technologies like CropKey for long-term planning, integrate seed treatments into comprehensive solutions with supporting technical services, and continuously enhance the quality and resilience of agricultural production.