NEW YORKApril 22, 2026 /PRNewswire/ — Rocketium announces the appointment of Hitesh Mehta and Sharon Foo as Executive Partners to lead enterprise business growth for AI Studio, Rocketium’s creative production platform for global brands.
Sharon Foo, Executive Partner, Rocketium
Foo brings over 20 years of extensive experience working with global organizations like WPP, Omnicom, and Publicis Groupe, specializing in driving growth through creativity, media, and data, and has managed business for brands such as P&G, Mars, and HP. Mehta has over two decades of experience in advertising and brand leadership roles, having worked at MullenLowe Lintas, Leo Burnett, and Edelman, overseeing business for brands like Unilever, McDonald’s, FrieslandCampina, and Johnson & Johnson.
Satej Sirur, Co-founder and CEO of Rocketium, stated: “Every brand is asking us the same question—how to move faster without sacrificing quality? AI provides the speed, while human expertise ensures the work is strategically sound and creatively brilliant. Rocketium is the only AI platform that combines both. Sharon and Hitesh understand this deeply from their decades of working with the world’s top brands.”
Foo and Mehta will engage with Chief Marketing Officers and brand leaders in retail and consumer packaged goods (CPG) sectors, leveraging AI Studio to transform traditional creative workflows and budgets, thereby expanding Rocketium’s business footprint.
Sharon Foo said: “My entire career has been about helping brands build and scale their marketing engines. But the existing models can’t keep up with the pace and complexity brands operate at today. AI Studio integrates speed, consistency, and control into a single system, allowing client teams to focus on goals and outcomes, not process coordination. And it does so at a fraction of the cost.”
Hitesh Mehta added: “Rocketium is building a new paradigm—AI-led creative production and operations that enable faster, more efficient go-to-market, while being guided by experts to ensure strategic soundness and creative excellence. It’s the balance the industry has been waiting for. I look forward to bringing this balance to my marketing peers.”
These appointments reflect Rocketium’s strategic emphasis on the layer of human expertise within its AI platform. Rocketium’s AI handles autonomous creative production, while seasoned strategists and designers ensure the output meets brand standards and strategic goals—a combination unmatched by any generative AI or traditional agency model.
About Rocketium
Rocketium AI Studio is a creative production platform that combines dedicated software, agentic AI, and expert oversight to help marketing teams produce on-brand assets at scale. Founded in 2015 and headquartered in New York, Rocketium serves brands across 12 countries.
For more information, visit rocketium.ai.
Hitesh Mehta, Executive Partner, Rocketium